Sector: Consumer Cyclicals | Industry: Advertising & Marketing |
Company Contact | |
Address: | 5700 Yonge St, #200 TORONTO ON M2M 4K2 |
Tel: | N/A |
Website: | https://www.bluerush.com |
IR: | See website |
Key People | ||
Laurence Lubin President, Director | Stephen Taylor Chief Executive Officer, Director | Sandra Clarke Chief Financial Officer | Savitri Ponnambalam Chief Customer Officer |
Business Overview |
BlueRush Inc. is a Canada-based personalized video software as a service (SaaS) company. The Company develops and markets IndiVideo, a disruptive, interactive, personalized video platform that drives return on investment (ROI) throughout the customer lifecycle, from increased conversions to more engaging statements and customer care. IndiVideo enables the Company's clients to capture knowledge and data from their customers' video interaction, creating new and compelling data-driven customer insights. Its IndiVideo personalized video platform, enables sales, marketing, and communications teams to create, distribute and optimize videos at scale. The Company provides its services to various industries, including banking, mortgages, investment and retirement, insurance, healthcare, real estate, telecommunications, utilities, and marketing agencies. The Company operates through its wholly owned subsidiary, BlueRush Digital Media Corp. |
Financial Overview |
For the six months ended 31 January 2024, BlueRush Inc revenues decreased 13% to C$2M. Net loss decreased 8% to C$1.6M. Revenues reflect Other segment decrease of 15% to C$161K. Lower net loss reflects General and administrative - Balanci decrease of 43% to C$510K (expense), Salaries and benefits decrease of 31% to C$368K (expense). Basic Earnings per Share excluding Extraordinary Items increased from -C$0.05 to -C$0.04. |
Reporting Currency: | Canadian Dollars |
Enterprise value: | $2.93M as of Jan 31, 2024 |
Annual revenue (TTM): | $4.31M as of Jan 31, 2024 |
EBITDA (TTM): | -$2.69M as of Jan 31, 2024 |
Net annual income (TTM): | -$2.18M as of Jan 31, 2024 |
Free cash flow (TTM): | -$4.05M as of Jan 31, 2024 |
Net Debt Last Fiscal Year: | $3.79M as of Jan 31, 2024 |
Shares outstanding: | 35,528,791 as of Jan 31, 2024 |
TTM: Trailing Twelve Months EBITDA: Earnings Before Interest, Taxes, Depreciation, & Amortization |