Starring Athletes Adam Hopkins and Maddy Balt, New RYU Hype Video Highlights Made in Canada Skateboard Collection and Spirit of the Sport

VANCOUVER, BC, July 19, 2021 /PRNewswire/ - RYU Apparel Inc. (TSXV: RYU) (OTCQB: RYPPF) (FWB: RYAA) ("RYU" or the "Company"), a creator of award-winning urban athletic apparel, is pleased to announce that while quantities last, consumers can now purchase Hoddies and T-Shirts from its Canada Skateboard Collaboration. 

Designed and made in Canada, this limited-edition collection is inspired by the high-performance competition uniforms specially designed by RYU for the Canada Skateboard Team.

Designed in collaboration with some of Canada Skateboard's elite team of athletes itself, the designs are scientifically engineered to focus on 4-way movement, weightlessness, durability, and breathability. Further, this 2-piece collection is constructed to withstand the uniquely physical demands of park and street skateboarding as well as the hot and humid conditions athletes are expected to face in Tokyo.

The print celebrates Canada's exuberant nature. From a distance, it represents a topographic map of a mountain range. A closer look reveals hidden Canadian symbols - a moose, a beaver, and a maple leaf.

"This is why we get up in the morning at RYU! It's been tremendously exciting to push the limits of apparel innovation in designing gear for the Canada Skateboarding team that will be representing our Nation at the Games in Tokyo. Just as exciting, through this limited edition drop, our valued customers can now experience these world-class products for themselves! " Commented Cesare Fazari, Chairman and Chief Executive Officer of RYU Apparel.

Click Here to  view the Hype Video and the Canada Skateboarding x RYU Performance Collection https://ryu.com/

Athletes Maddy Balt and Adam Hopkins Feature in RYU x Canada Skateboard Hype Video

About RYU Apparel

RYU Apparel (TSXV: RYU, OTCQB: RYPPF), or Respect Your Universe, is an award winning urban athletic apparel and accessories brand engineered for active lifestyles. Designed without compromise for fit, comfort, and durability, RYU exists to facilitate optimal human performance. For more information, please visit the RYU website at: http://ryu.com  

ABOUT US Skateboard Canada

Formed in 2016, Canada Skateboard is recognized by the Canadian Olympic Committee, Sport Canada and World Skate as the official National Sport Federation (NSF) for skateboarding in Canada. Canada Skateboard board of directors is composed of skate industry veterans with a shared vision to support, promote and grow skateboarding in Canada. The board includes professional skaters, industry heads, event producers, international judges, coaches, skatepark designers and media managers from the past and present in Canadian skateboarding. Each brings their unique expertise, personality, and a steadfast commitment to skateboarding

Forward Looking Statements Disclaimer

Neither the TSX Venture Exchange Inc. nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange Inc.) accepts responsibility for the adequacy or accuracy of this press release. 

This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of RYU, such as statements regarding the fulfillment of its obligations under the sponsorship and promotional license agreement with Canada Skateboard. There are numerous risks and uncertainties that could cause actual results and RYU's plans and objectives to differ materially from those expressed in the forward-looking information, including adverse market conditions, including those related to the COVID-19 pandemic, resulting in the inability of RYU fulfill its obligations under the sponsorship and promotional license agreement with Canada Skateboard. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, RYU does not intend to update these forward-looking statements.

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SOURCE RYU Apparel Inc.