Peekaboo Beans Launches Campaign with Canadian Charity Organization

Vancouver, British Columbia--(Newsfile Corp. - November 28, 2018) -  Peekaboo Beans Inc (CSE: BEAN) (OTCQB: PBBSF) ("Peekaboo Beans" or the "Company") is pleased to announce that the Company will be collaborating with a local non-profit charity organization, Mamas for Mamas this holiday season. For every winter coat sold from November 27, 2018 - December 11, 2018, Peekaboo Beans will be donating a coat to the charity, providing relief to local mothers struggling.

The campaign will be supported through the Company's recently-adopted omni channel approach to the retail development of the brand. Throughout the two weeks, shoppers can purchase winter coats from either the Peekaboo Beans website, at their retail store at Tsawwassen Mills Mall or a social stylists' affiliate link. Every coat sold will be matched and donated by the Company in an effort that is expected to prompt both an increase in sales, as well as support their community initiatives.

Traci Costa, Founder and CEO of Peekaboo Beans, commented, "We have made great strides in streamlining the business over the past few months, with lots of support from our bean community, and we are eager to give back at this time of year. This initiative is in alignment with Peekaboo Beans values, supporting the healthy growth and development of children. Our coats are beautiful, warm, and designed to last, making our donation to Mamas for Mamas a meaningful contribution to an important cause."

About Mamas for Mamas

Mamas for Mamas is an award-winning charitable organization that supports mothers in crisis and provides ongoing support to low income mothers and their children. The non-profit organization's mission is to change the landscape of poverty through innovative approaches to financial barriers faced by struggling families. The organization is actively engaged with the development of a poverty reduction plan with representatives of Kelowna, The Central Okanagan and the province of BC.

About Peekaboo Beans Inc.

Peekaboo Beans is a children's apparel brand with a focus on environmentally responsible clothes that are intentionally designed to inspire play. Through an omni-channel approach, Peekaboo Beans engages sellers through social platforms, including Instagram and Facebook, as well as online retailers, to maximize revenue and build brand loyalty. The Company works to promote a playful lifestyle for children by designing comfortable clothes that are built to last.

To learn more about Peekaboo Beans, visit: www.peekaboobeans.com.

On behalf of the Board of Directors,
Peekaboo Beans Inc.

Ms. Traci Costa, President and CEO
(604) 279-2326

For more information, please contact the Company at:
[email protected]
1-866-604-6730

Reader Advisory

This news release may include forward-looking information that is subject to risks and uncertainties. All statements within, other than statements of historical fact, are to be considered forward-looking, including statements with respect to the use of proceeds from the Private Placement. Although the Company believes the expectations expressed in such forward-looking information are based on reasonable assumptions, such information is not a guarantee of future performance and actual results or developments may differ materially from those contained in forward-looking information. Factors that could cause actual results to differ materially from those in forward-looking information include, but are not limited to, fluctuations in market prices, successes of the operations of the Company, continued availability of capital and financing and general economic, market or business conditions. There can be no assurances that such information will prove accurate and, therefore, readers are advised to rely on their own evaluation of such uncertainties. The Company does not assume any obligation to update any forward-looking information except as required under the applicable securities laws.

Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this release.