Gen celebrates International Day of the Girl
NORTHAMPTON, MA / ACCESSWIRE / October 11, 2023 / Gen
By Kimberly Bishop, Corporate Responsibility
Every year, International Day of the Girl reminds us that young women everywhere face a unique set of obstacles. From discrimination and gender-based violence in the physical world to cyberbullying and misinformation in the digital one, threats against the rights of young women continue to mount. The need to advocate for them has never been stronger.
At Gen, one way we support young women is by providing the tools they need to stay safe online. For the past several years, Norton, one of our leading Cyber Safety brands, has collaborated with the World Association of Girl Guides and Girl Scouts (WAGGGS) to create Surf Smart 2.0. This badge-earning course teaches the basics of online safety and responsible digital decision making to girls between the ages of 5 and 25. The Surf Smart program launched in 2011 and to date has reached more than 600,000 young people across the globe.
This year, we're pleased to report that Surf Smart 2.0 has continued to expand its reach. In the past five months alone, the program has positively impacted more than 5,200 youth in 15 countries, with thousands more expected by the end of 2024. In addition to the lives directly reached, the Surf Smart 2.0 curriculum has been downloaded more than 12,000 times. Some additional highlights from 2023 include:
This International Day of the Girl, we hope you'll consider sharing stories of girl changemakers, letting girls lead, investing in organizations tackling inequalities experienced by girls and engaging with government officials to advocate for policies and services that support girls. We look forward to continuing to grow the Surf Smart 2.0 badge program in new communities around the world. For more information on all the ways Gen supports gender equity, check out our 2023 Social Impact Report.
View additional multimedia and more ESG storytelling from Gen on 3blmedia.com.
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SOURCE: Gen