Sector: Consumer Cyclicals | Industry: Consumer Publishing |
The Goodheart-Willcox Company, Inc. publishes print and digital instructional materials on technical, trades, engineering; family and consumer sciences; business, computer and career education; agriculture education; health sciences; and health and physical education. Its activities include the search for authors, development of content, design, illustration, marketing, sales, implementation, support and professional development. Printing and binding of books are done by outside contractors. Its G-W Ignite online learning platform, built to support teachers with robust reporting, automated assessment, and a streamlined interface. It offers products under subject categories, including agriculture, automotive, business, communication, construction, culinary arts and others. Its sales are primarily domestic, and its customer base includes public and private schools, community colleges, career colleges, businesses, trade associations, government accounts, retail book chains, and resellers.
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