#CorbySafeRides campaign encourages Torontonians to take a responsible consumption pledge, with the chance to win a year of free TTC metropasses

TORONTO, Dec. 1, 2016 /CNW/ - This New Year's Eve, leave your car keys at home and ride the TTC for free, courtesy of Corby Spirit and Wine. For the fourth year in a row, Corby has collaborated with the TTC to provide free rides as part of the #CorbySafeRides program, offering complimentary, extended service beginning 7 p.m. on Saturday, December 31, 2016 until 7 a.m. Sunday, January 1, 2017.

"The CorbySafeRides message is about more than a safe ride home on New Year's Eve – it's about encouraging Canadians not to drink and drive all year round," said Patrick O'Driscoll, President and CEO of Corby Spirit and Wine. "This important campaign is part of our bigger, ongoing commitment to raising awareness about responsible consumption, which is at the core of everything we do."

"New Year's Eve is one of the busiest nights for the TTC, with more than a quarter million people traveling with us." said TTC Chair Josh Colle. "We are pleased to partner with Corby for the fourth year in a row to ensure that our customers can ride for free and get home safe on the TTC as they celebrate the New Year."

As part of the #CorbySafeRides initiative, Corby is encouraging the public to join over 6,700 Canadians who have already taken a pledge to not drink and drive on New Year's Eve (and all year round). For more information about #CorbySafeRides and to take the responsible consumption pledge for a chance to win a year of free TTC transportation, visit: Corby.ca/pledge.

Late-evening service will continue until 4 a.m. on all routes currently operating Monday through Friday evening service. The last subway trains and bus routes are as follows:

• Line 1: last trains leave Union Station at 3:30 a.m.
• Line 2: last trains leave Bloor-Yonge at 3:37 a.m.
• Line 3: last trains leave Kennedy Station at 4:07 a.m.
• Line 4: last trains leave Sheppard-Yonge Station at 3:58 a.m.
• Blue Night Network (overnight bus service) will operate until 9 a.m. when subway service resumes

For the latest #CorbySafeRides news, follow Corby on Twitter and Instagram @CorbySW

About Corby

Corby Spirit and Wine Limited is a leading Canadian marketer and distributor of spirits and imported wines. Corby's portfolio of owned-brands includes some of the most renowned brands in Canada, including J.P. Wiser's®, Lot No. 40®, Pike Creek®, and Gooderham & Worts® Canadian whiskies as well as Lamb's® rum, Polar Ice® vodka, McGuinness® liqueurs, and the recently acquired Ungava® gin. Through its affiliation with Pernod Ricard S.A., a global leader in the spirits and wine industry, Corby also represents leading international brands such as ABSOLUT® vodka, Chivas Regal® and The Glenlivet® Scotch whiskies, Jameson® Irish whiskey, Beefeater® gin, Malibu® rum, Kahlúa® liqueur, Mumm® champagne, and Jacob's Creek®, Stoneleigh®, Campo Viejo®, and Kenwood® wines. In 2016, Corby was named one of the 50 Best Workplaces in Canada by The Great Place to Work® Institute Canada for the fifth consecutive year, and was also listed among Greater Toronto's Top 100 Employers for the second time. Corby is a publicly traded company based in Toronto, Ontario, and listed on the Toronto Stock Exchange under the trading symbols CSW.A and CSW.B. For further information, please visit our website or follow us on LinkedIn.

SOURCE Corby Spirit and Wine Communications

Image with caption: "Corby Safe Rides poster (CNW Group/Corby Spirit and Wine Communications)". Image available at: http://photos.newswire.ca/images/download/20161201_C7474_PHOTO_EN_829306.jpg

Image with caption: "Corby Spirit and Wine Logo (CNW Group/Corby Spirit and Wine Communications)". Image available at: http://photos.newswire.ca/images/download/20161201_C7474_PHOTO_EN_829308.jpg