MONTRÉAL, QUÉBEC--(Marketwired - March 31, 2016) -

NOT FOR DISTRIBUTION TO U.S. NEWSWIRE SERVICES OR FOR DISSEMINATION IN THE UNITED STATES

Urbanimmersive Inc. (TSX VENTURE:UI) announces that the Board of directors has approved the grant of 1,994,500 stock options to directors, officers, consultants and employees.

Stock options have been granted to directors and officers Mr. James McDdonald, Chairman of the board and director, Mr. Daniel Robidoux and Mr. Pierre Plamondon, directors, Mr. Ghislain Lemire, President and Chief Executive Officer and director, and Mr. Martin Thibault Interim CFO and COO of Urbanimmersive Inc. Stock options also have been granted to key consultants and employees of Urbanimmersive Inc. Each stock option was issued as of March 30, 2016 and entitles the holder to purchase one common share of the Corporation at a price of $0.16 per common share.

Urbanimmersive would like to take this opportunity to underline the strategic nomination of Éric Charbonneau on its board of directors. Mr. Charbonneau serves as CEO of the Greater Montréal Real Estate Board. Under the authority of the Board of Directors, he is responsible for the implementation and execution of the strategic plan and various business plans. He ensures the realization of the organization's objectives of sound financial management in conjunction with nearly 100 employees. He is also the founder and general manager of the Centris® division. Centris® develops and integrates B2B technology solutions offered to more than 13,000 real estate brokers and real estate-related businesses and operates the consumer platform Centris.ca.Mr. Charbonneau is also responsible for business development at Centris®. He studied computer science in college and completed supplementary courses in administration at UQAM and HEC Montréal. He also worked in the field of education and is currently a director of the Collège de l'immobilier du Québec.

As a representative of Centris® on the board of directors of Urbanimmersive, Mr. Charbonneau will not receive any form of remuneration from Urbanimmersive.

« We're extremely happy that Mr. Charbonneau has joined the board of directors of Urbanimmersive. His knowledge, expertise, reputation and extensive network of contacts in the real estate industry, both locally and internationally, will certainly play an important role in our growth ambitions. " said Ghislain Lemire, President and CEO of Urbanimmersive Inc.

ABOUT URBANIMMERSIVE

Based in Laval, Quebec, Canada, Urbanimmersive is a digital media corporation dedicated to the online real estate market. The Corporation provides marketing content production services and innovative technology solutions specifically designed to increase productivity and business revenues of its customers. The Corporation's customers are primarily home builders, promoters, real estate brokers, brokerage agencies and real estate portal operators.

CAUTION CONCERNING FORWARD-LOOKING STATEMENTS

Certain statements made in this press release that are not historical facts are forward-looking statements and are subject to important risks, uncertainties and assumptions. The results or events predicted in these forward-looking statements may differ materially from actual results or events. As a result, readers are cautioned not to place undue reliance on these forward-looking statements. For additional information with respect to certain of these and other assumptions and risk factors, please refer to the Corporation's MD&A dated December 31th, 2015 and filed with the Canadian securities commissions. The forward-looking statements contained in this press release represent our expectations as of the date hereof. We disclaim any intention and assume no obligation to update or revise any forward-looking statements.

This news release does not constitute an offer to sell or a solicitation of an offer to buy any of the securities in the United States or to any U.S. Persons. The securities have not been and will not be registered under the United States Securities Act of 1933, as amended, or the securities laws of any state of the United States of America and may not be offered or sold within the United States of America or its territories or possessions unless pursuant to an exception therefrom.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.