NEW YORK, Jan. 21, 2019 /PRNewswire/ -- The American Society for Dermatologic Surgery reported there were over four million such procedures performed in their annual 2017 survey. More minimally invasive procedures are being performed than big facial cosmetic surgeries. There are many reasons for this, ranging from time restraints to the cost of procedures. 

This has resulted in a market where people are offering procedures simply because of the money—even those whose medical training doesn't line up with these procedures. They're getting into it strictly for financial gain.

"Understandably, patients are trying to save money where they can," says Potozkin. "However, by trying to save a bit, they choose lower-cost med spas where the person doing the injection is undertrained. Unfortunately, most of the time, you get what you pay for. The success of these procedures is dependent on the skill of the person delivering them."

In his new book, Botox and Beyond: Your Guide to Safe, Nonsurgical, Cosmetic Procedures, Potozkin seeks to educate readers about noninvasive cosmetic options and how to minimize their risk from such procedures. His goal is to help individuals receive the most appropriate procedures available in the safest, most effective way with the best results.

"Just remember, when considering a nonsurgical cosmetic enhancement, worry less about the cost of the procedure and more about the person you choose to do the procedure," says Potozkin. "I wrote this book to help you determine who those providers are and the procedures that are available to help you feel your best." 

Botox and Beyond is available now at Amazon.com and other online retailers.

About the Author
Jerome Potozkin, M.D. is a board-certified dermatologist specially trained in the art and science of dermatological surgery. He completed his residency in dermatology at the renowned New York University Skin & Cancer Unit and is a member of the American College of Mohs Micrographic Surgery. A clinical instructor at the University of California, San Francisco Medical Center, Dr. Jerome Potozkin is also a preceptor for Lumenis Medical, training physicians from all over the world in advanced laser techniques.

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SOURCE Dr. Jerome Potozkin