Naturally Splendid Announces CANEX Foods, Latest Distributor of NATERA Plant Based Foods

VANCOUVER, BC / ACCESSWIRE / January 5, 2021 / Naturally Splendid Enterprises Ltd. ("Naturally Splendid", "NSE" or "the Company") (TSXV:NSP)(OTCQB:NSPDF)(FSE:50N) is pleased to announce Canadian based CANEX Foods as the latest distributor for NATERA Plant Based Foods.

CANEX Foods has been in operation since 1985 distributing a selection of products to wholesale, retail, foodservice and c-store customers across Canada coast-to-coast. CANEX Foods products reach hundreds of customers and locations including most every major retailer across Canada as well as many smaller independent chains and local butcher shops.

In response to more and more consumers looking to add plant-based alternatives into their diets, CANEX will now be offering a selection of NATERA Plant Based entrees.

The growing demand for plant-based products isn't so much the result of a widespread shift to vegetarianism, as less than 10 per cent of Canadians are vegetarian or vegan. Rather, it is the result of an increasing number of consumers referred to as flexitarians-omnivores who want to eat less meat but aren't ready to give it up entirely. Reports have shown that 90 per cent of consumers who tried plant-based meats in the past 12 months fit that description. NATERA Plant Based Foods creates delicious plant-based products that appeals to this rapidly growing consumer category.

CANEX Foods GM Mr. Sean Lewis comments, "We pride ourselves on delivering what our customers need and want. As consumer's dietary choices continue to change with the times, we have adapted our product offerings to meet the changing times. And that is why we are pleased to now offer our customers a selection of NATERA Plant Based entrees to satisfy our flexitarian friends."

Naturally Splendid CEO Mr. J. Craig Goodwin states, "We are excited to work with an organization like CANEX Foods who are so committed to delivering what their clients are looking for even when that means adjusting their operations from their focus on meat products, to now meet the demands of clients looking for quality plant-based protein. We are very much in support of this model to satisfy the growing flexitarian consumer category and we look forward to providing CANEX Foods and their valued clients with quality NATERA plant-based entrees as the popularity of this category continues to grow."

About Naturally Splendid Enterprises Ltd.
NSE operates a Safe Quality Food Level 2 certified food manufacturing facility just outside Vancouver, BC in Canada. We have established numerous healthy, functional foods under recognized brands such as Natera Plant Based Food, Natera Sport(TM), Natera Hemp Foods, CHII(TM), Elevate Me(TM) and Woods Wild Bar. The Company has a myriad of new products and line extensions under development that are approaching launch. NSE has also developed proprietary technologies for the extraction of high demand, healthy omega 3 and 6 oils from hemp. NSE is the current "go-to" manufacturer for healthy, functional food products and ingredients focusing on plant-based ingredients. The Company provides contract manufacturing services for many global healthy food companies, private labelling a wide variety of nutritional food products destined for global healthy food markets.

For more information e-mail [email protected] or call Investor Relations at 604-673-9573

On Behalf of the Board of Directors
Mr. J. Craig Goodwin
CEO, Director

Contact Information
Naturally Splendid Enterprises Ltd.
(TSXV:NSP)(OTCQB:NSPDF)(FSE:50N)
#108-19100 Airport Way
Pitt Meadows, BC, V3Y 0E2
Office: (604) 465-0548
Fax: (604) 465-1128
E-mail: [email protected]
Website: www.naturallysplendid.com

Forward-Looking Statements
Information set forth in this news release contains forward-looking statements that are based on assumptions as of the date of this news release. These statements reflect management's current estimates, beliefs, intentions and expectations. They are not guarantees of future performance. Naturally Splendid cautions that all forward-looking statements are inherently uncertain and that actual performance may be affected by a number of material factors, many of which are beyond Naturally Splendid's control including, Naturally Splendid's ability to compete with large food and beverage companies; sales of any potential products developed will be profitable; sales of shelled hemp seed will continue at existing rates or increase; the ability to complete the sales of all bulk hemp seed purchase orders; and the risk that any of the potential applications may not receive all required regulatory or legal approval. Accordingly, actual and future events, conditions and results may differ materially from the estimates, beliefs, intentions and expectations expressed or implied in the forward-looking information. Except as required under applicable securities legislation, Naturally Splendid undertakes no obligation to publicly update or revise forward-looking information.

NEITHER TSX VENTURE EXCHANGE NOR ITS REGULATION SERVICES PROVIDER (AS THAT TERM IS DEFINED IN THE POLICIES OF THE TSX VENTURE EXCHANGE) ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.

SOURCE: Naturally Splendid Enterprises Ltd.