Live Current Media Inc. Completes Acquisition of Augmented Reality Company Guru Experience Co.

Ad blocking detected

Thank you for visiting We have detected you cannot see ads being served on our site due to blocking. Unfortunately, due to the high cost of data, we cannot serve the requested page without the accompanied ads.

If you have installed ad-blocking software, please disable it (sometimes a complete uninstall is necessary). Private browsing Firefox users should be able to disable tracking protection while visiting our website. Visit Mozilla support for more information. If you do not believe you have any ad-blocking software on your browser, you may want to try another browser, computer or internet service provider. Alternatively, you may consider the following if you want an ad-free experience.

Canadian Insider Ultra Club
$500/ year*
Daily Morning INK newsletter
+3 months archive
Canadian Market INK weekly newsletter
+3 months archive
30 publication downloads per month from the PDF store
Top 20 Gold, Top 30 Energy, Top 40 Stock downloads from the PDF store
All benefits of basic registration
No 3rd party display ads

* Price is subject to applicable taxes.

Paid subscriptions and memberships are auto-renewing unless cancelled (easily done via the Account Settings Membership Status page after logging in). Once cancelled, a subscription or membership will terminate at the end of the current term.

SAN DIEGO, CA / ACCESSWIRE / November 24, 2022 / Live Current Media, Inc. ("Live Current") (OTCQB:LIVC) announces that it has completed the acquisition of Guru Experience Co, Inc. (dba ("Guru") of San Diego in an all-stock transaction.

Pursuant to the terms of the acquisition agreement, Live Current has agreed to issue 3 million restricted common shares to the shareholders of Guru in exchange for all of the issued and outstanding shares of Guru. In addition to the share exchange, the Company has arranged to issue 1.25 million restricted common shares to retain key management and Guru's current CEO, Suzie Dergham, has agreed to a contractual arrangement to continue her efforts in building the Guru experience.

"I'm happy that our agreement has been ratified and we can now focus on accelerating the growth of Guru," said Ms. Dergham. "We have a fantastic plan lined up for the 2023 and being a part of Live Current will help us to execute on that plan."

"Guru's revenue has been growing at a double-digit rate the past couple of years and we believe that with the added experience provided by Live Current, we can increase that growth in the coming years," said Mr. Ollila. "To date, Guru has been scratching the surface of the potential growth available in the market. And it is an exciting market when you consider the power of AR and VR to tell the stories that Guru's clients will demand."

Guru operates in the Virtual Reality Market. The Global Virtual Reality Market is valued at $28B and is expected to expand at a compound annual growth rate of 15% from 2022 to 2030 reaching a value of $87B in 2030.

About Guru

Guru Experience Co. offers museums and cultural sites a full-suite digital experience platform.

Guru creates a bridge between cultural institutions and a 21st-century audience. Museums have connected people to art and culture for centuries. Guru works with museum, zoo, and aquarium partners to not only enhance the visitor experience but also provide digital strategies to meet the educational and financial goals of institutions.

The company offers a user-friendly platform that makes creating, sharing, updating, and maintaining digital experiences fast and easy. These include audio tours, augmented reality, wayfinding, geolocated content, interactive maps, games, scavenger hunts, ticketing and queuing.

Live Current Media Inc., Thursday, November 24, 2022, Press release picture

About Live Current Media Inc.

Live Current Media Inc. is a media technology company operating the Kast watch party platform. Kast is a virtual living room where friends gather to watch movies, play games and be together. Kast is at the intersection of the fast-growing markets of Live Events, Social Media, Video Streaming and gaming with its multi-channel watch party solution. The platform is available on the web, iOS and Android and offers a limited free subscription service and an enhanced premium subscription with higher bandwidth and greater functionality.

On behalf of the board of directors of Live Current Media Inc.

Mark Ollila, CEO & Director

For more information please contact:

David Jeffs
[email protected]

All statements in this press release that are not statements of historical fact are forward-looking statements, including any projections of growth, earnings, revenue, cash or other financial items, any statements of the plans, strategies, objectives and goals of management for future operations, any statements regarding future economic conditions or performance, statements of belief and any statements of assumptions underlying any of the foregoing. These statements are based on expectations and assumptions as of the date of this press release and are subject to numerous risks and uncertainties, which could cause actual results to differ materially from those described in the forward-looking statements. These risks and uncertainties include, but are not limited to, general economic conditions particularly as they relate to demand for our products and services; competitive factors; changes in operating expenses; our ability to raise capital as and when we need it and other factors. Live Current Media, Inc. assumes no obligation to update these forward-looking statements to reflect future events or actual outcomes and does not intend to do so.

SOURCE: Live Current Media Inc.

View source version on

Comment On!

Upload limit is up to 1mb only
To post messages to your Socail Media account, you must first give authorization from the websites. Select the platform you wish to connect your account to (via Easy Blurb).