The mobile augmented reality market is expected to grow by USD 839.97 billion, progressing at a CAGR of over 94% during the forecast period.
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Technavio has announced its latest market research report titled Mobile Augmented Reality Market by End-user, Application, and Geography - Forecast and Analysis 2021-2025 (Graphic: Business Wire)
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The increasing dependence on apps and the proliferation of AR apps for numerous activities is one of the major factors propelling market growth. However, factors such as hardware limitations will hamper market growth.
More details: https://www.technavio.com/report/mobile-augmented-reality-market-industry-analysis
Mobile Augmented Reality Market: End-user Landscape
Based on the end-user, the enterprise segment led the market in 2020. The enterprise segment comprises industries such as advertising, marketing, aviation, education, healthcare, logistics, retail, and tourism, which use AR for commercial purposes. AR has the potential to bring about significant changes in the operational processes of an organization. Moreover, manual checking and tracking can be entirely avoided, thus saving time and money. The market segment will record a slow growth rate during the forecast period
Mobile Augmented Reality Market: Geographic Landscape
By geography, North America is going to have a lucrative growth during the forecast period. About 40% of the market’s overall growth is expected to originate from North America. The high penetration rate of smartphones is one of the prime factors that will facilitate the mobile augmented reality market growth. The US and Canada are the key markets for Mobile Augmented Reality in North America.
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Key Topics Covered:
Executive Summary
Market Landscape
Market Sizing
Five Forces Analysis
Market Segmentation by Application
Market Segmentation by End-user
Customer landscape
Geographic Landscape
Vendor Landscape
Vendor Analysis
Appendix
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