BRP EMPOWERING WOMEN RIDERS TO GET IN THE DRIVER'S SEAT

Ad blocking detected

Thank you for visiting CanadianInsider.com. We have detected you cannot see ads being served on our site due to blocking. Unfortunately, due to the high cost of data, we cannot serve the requested page without the accompanied ads.

If you have installed ad-blocking software, please disable it (sometimes a complete uninstall is necessary). Private browsing Firefox users should be able to disable tracking protection while visiting our website. Visit Mozilla support for more information. If you do not believe you have any ad-blocking software on your browser, you may want to try another browser, computer or internet service provider. Alternatively, you may consider the following if you want an ad-free experience.

Canadian Insider Ultra Club
$432/ year*
Daily Morning INK newsletter
+3 months archive
Canadian Market INK weekly newsletter
+3 months archive
30 publication downloads per month from the PDF store
Top 20 Gold, Top 30 Energy, Top 40 Stock downloads from the PDF store
All benefits of basic registration
No 3rd party display ads
JOIN THE CLUB

* Price is subject to applicable taxes.

Paid subscriptions and memberships are auto-renewing unless cancelled (easily done via the Account Settings Membership Status page after logging in). Once cancelled, a subscription or membership will terminate at the end of the current term.

BRP EMPOWERING WOMEN RIDERS TO GET IN THE DRIVER'S SEAT

PR Newswire

BRP empowering women to Get in the driver's seat (CNW Group/BRP Inc.)

VALCOURT, QC, March 8, 2023 /PRNewswire/ - This International Women's Day, and every day after, BRP Inc. (TSX: DOO) (NASDAQ: DOOO) is proud to stand with women everywhere as they Get in the Driver's Seat. BRP is celebrating the growing number of women who are fearlessly and joyfully taking their place in powersports and marine by sharing the stories of its women ambassadors, community of riders, and employees.

"At BRP, we believe that every woman has a place in the driver's seat. We strive to empower women on and off the playground so that they can take their rightful place in our community, experience a strong kinship and truly belong," says Anne-Marie LaBerge, Chief Marketing Officer at BRP. "We are proud to launch our Get in the Driver's Seat initiative to support women riders and amplify their voice as they share their thrill of riding and inspire more women to break up with the backseat and go for a ride."

The powersports and marine community is made stronger when more are included. Thus, BRP is calling on everyone to share their best memories or what inspires them to get in the driver's seat. BRP is also inviting everyone to support women riders by signing the Get in the Driver's Seat commitment. For every name gathered, BRP is committing a dollar, up to a total of CAD $50,000, to be distributed amongst the following incredible organizations around the world, which are dedicated to the advancement of women:

About BRP

We are a global leader in the world of powersports products, propulsion systems and boats built on 80 years of ingenuity and intensive consumer focus. Our portfolio of industry-leading and distinctive products includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am on and off-road vehicles, Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft. We complete our lines of products with a dedicated parts, accessories and apparel portfolio to fully enhance the riding experience. With annual sales of CA$7.6 billion from over 120 countries, our global workforce includes close to 20,000 driven, resourceful people.

www.brp.com
@BRPNews

Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft, Manitou, Quintrex, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/brp-empowering-women-riders-to-get-in-the-drivers-seat-301765940.html

SOURCE BRP Inc.

Copyright CNW Group 2023

Comment On!

140
Upload limit is up to 1mb only
To post messages to your Socail Media account, you must first give authorization from the websites. Select the platform you wish to connect your account to CanadianInsider.com (via Easy Blurb).