Canada NewsWire
TORONTO, Feb. 13, 2017
250 citizens will receive $125 each starting February 13
TORONTO, Feb. 13, 2017 /CNW Telbec/ - Be on the lookout! Between February 13 to 16, the iA Financial Group anniversary charity squad will wander the streets of Toronto and distribute $125 in cash to 250 lucky individuals in celebration of this growing company's 125th anniversary.
The squad will hang out in public places around Toronto and hand out cash rewards primarily to individuals who perform a spontaneous good deed, such as open a door for someone, or help someone carry bags, brush snow off their vehicle. The possibilities are endless!
"The purpose of this initiative is to encourage people to do good deeds and work together in their daily lives, to brighten their day for a few moments, and thank them for 125 successful years. With this initiative, we respect the fundamental philanthropic values of our company", states Yvon Charest, President and Chief Executive Officer of iA Financial Group and recognized philanthropist.
After visiting Quebec City, Vancouver and Toronto, the squad will end its Canada-wide tour in Montreal from February 20 to 23. In total, 1,000 cash rewards of $125 will be handed out in these four cities.
THE WIND AT OUR BACK!
With a 500% increase in the value of its stock since 2000, a solid acquisition-driven growth strategy, and a notable digital shift, iA Financial Group will celebrate its 125 years with Canadians from coast to coast with a series of activities to be held throughout 2017. To learn more about the 125th anniversary activities, go to https://125.ia.ca/home.
ABOUT IA FINANCIAL GROUP
Founded in 1892, iA Financial Group offers life and health insurance products, mutual and segregated funds, savings and retirement plans, RRSPs, securities, auto and home insurance, mortgages and car loans and other financial products and services for both individuals and groups. It is one of the four largest life and health insurance companies in Canada and among the largest publicly traded companies in the country. iA Financial Group stock is listed on the Toronto Stock Exchange under the ticker symbol IAG.
There will be multimedia assets available including video and pictures from the activities of the iA Financial Group anniversary charity squad in each city. Spokespeople are available for interview opportunities, as well as a questions and answers document and a backgrounder. To be connected with a spokesperson, please connect with the media contacts.
HIGHLIGHTS
125 YEARS OF HISTORY
The company subsequently continued to evolve at three major levels:
SOURCE Industrial Alliance Insurance and Financial Services Inc.
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